What if your fitness business could help you:
What do you think it takes to achieve this?
Come on, give it a shot.
OK, you likely guessed it (did the title give it away, lol) – you, of course, become an online personal trainer.
Notice I didn’t say you need to become an ‘industry expert,’ complete every ‘certification program' or even become ‘instafamous’?
You don’t need to do any of that.
The question you might be asking now is; what is the very FIRST step to get started with online personal training.
I’m going to show you exactly how to do so below.
But first, a word of warning: I’m not here to fed you some BS guru strategies that you’ve heard a million times before and leave you feeling overwhelmed. Nor am I here to promise you a pot of gold at the end of the rainbow. Sorry about that!
Instead I'm going to share tried and tested strategies that will get you tangible results (see below).
One last thing… I’m not selling anything here. Nada. So grab a protein shake, get comfortable and relax.
I can promise you this because I learned how to start online personal training the hard way.
You see… back in November 2012, I was thrown into the deep end.
I quit my secure job as a survey engineer.
Right then and there… I made a decision that completely changed my life.
I was 26 years old. I was foolish and hungry enough to believe I was brave.
So I took the risky decision.
I found the guts to follow my passion for health and fitness.
I got started by coaching and training clients in a budget gym in the north east of England.
Personal training was seen as a real luxury here, but I managed to get between 15 and 20 full-time clients.
No matter what I tried, I couldn’t seem to add more.
On top of working 45-60 hours every week on the gym floor, I needed to write programs, manage my small business, do some local marketing and pay my bills.
It was overwhelming, and I quickly felt stuck again – it was the EXACT opposite of why I got into the fitness industry to follow my passion.
I was back to working my butt off, yet not making much money, especially after the gym took their big cut each month.
I was completely burnt out.
I quickly realized that the traditional personal training model was failing me.
I needed more clients.
I needed a better income.
I wanted more time off.
Or else I was going to fail, and I’d be back in my full-time job again.
So I had to learn how to do this quickly and in the most affordable and efficient way.
That’s when I decided to start my first online fitness business, Exceed Nutrition.
(For the record, I had no previous experience of online business or marketing.)
I got to work and soon discovered how to get all the clients that I needed and how to deliver them incredible results in the process.
The best bit was, I was now doing this 100% online, in my own time, charging premium rates and enjoying the process.
And check this...
The result has been in just a few short years, I’ve been able to 10X my previous engineering salary, become a worldwide published author, coach thousands of people through my site and programs, and doing so all from the comfort of my home every day.
In fact, for the last two and half years, I've been continuously traveling and living in new countries every few months. #digitalnomad ;)
So now let me show you how to do this…
I suggest you START with the audience.
By starting with the audience, you get to understand who they are and what their specific (emotional) needs are.
Meaning, you get to HAVE A DIALOG with them BEFORE selling them anything.
Think about that.
It changes the dynamics of the whole game.
Let’s now find YOUR ideal audience: